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Communication is key for a thriving childcare center. However, managing staff members, admins, parents, and children makes it difficult to ensure everyone is up-to-date on the important happenings at your center. Using tools and technology can increase communication at your center while saving time and improving quality of care. This results in higher staff and family retention and results in a more successful business.

In this post, we’ll outline tools and tips to help improve communication at your center and discuss the importance of connected systems.

Increasing Communication Using Technology

Technology has made its way into childcare centers as a means to increase communication, save time, and improve quality of care. Using technology and digital tools like a childcare management system makes it easy to connect with staff and families at multiple touchpoints to ensure efficient communication. Here are some ways you can use technology to improve communication at your center:

Sending Automated Emails Using a CRM

Engaging with current and prospective families starts with emails. Using a tool like ChildcareCRM, you can set customers up on a drip campaign. This means they will receive automatic emails from your center, engaging with them and encouraging them with a call to action. (This could be scheduling a tour, referring another family, filling out a form, etc.) By automating this process, you can ensure you’re following up with potential leads, efficiently scheduling tours, and maximizing your center’s enrollment. This tool also allows you to communicate and engage with current families at your center, keeping them happy and increasing your enrollment retention. Learn more about ChildcareCRM here. 

Utilizing Text Messaging as a Service

Texting is the most frequent and popular way people correspond today. As a business, you can connect with your employees, current customers, and prospective customers using text messaging. Not only is this an easy option, but it’s also extremely effective as more than 90% of people read a text within three minutes of receiving it. (source: venturebeat.com) A childcare management system, like Kangarootime, comes with texting as a feature allowing you to send messages to parents and teachers smartphones regarding important updates at your center. 

Taking Advantage of Childcare Software Apps

Your parents and staff can connect to your center using an app on their smartphone. A parent engagement app gives your parents the ability to follow along with their child’s day, message your center, view upcoming events, pay their bill, and more. Everything they need is at their fingertips. This fosters trust in your center and gives parents peace of mind knowing your center can contact them. This is one of the advantages of digitizing your center.

The Importance of Connected Systems

Utilizing technology can help improve communication at your center immensely. However, using  connected technology systems helps maximize efficiency, manage data, and simplify processes.

For example, Kangarootime’s childcare software and ChildcareCRM’s CRM integrate to help you manage your enrollment and waitlist. The bi-directional flow of data allows you to manage leads in the CRM as they enquire, tour, enroll and register at your center. Their data is saved within Kangarootime making it easy to send them automatic invoices, connect on the Parent App, and monitor their child’s care in the Rooming Module.

Connected systems allow your staff to connect to other employees, complete tasks efficiently, provide better care, and save time. All of this contributes to a thriving center. When all of your systems are connected and in place, your center is able to focus on increasing enrollment and revenue knowing your staff and family retention rates are high. 

Start improving communication and connectivity at your center using systems like Kangarootime and ChildcareCRM by visiting kangarootime.com and childcarecrm.com. 


Kangarootime is the leading all-in-one childcare management software for daycares and preschools. With billing and invoicing capabilities, parent communication and staff management tools and classroom automation, Kangarootime helps childcare centers grow and scale. To learn more about optimizing your center with Kangarootime, visit kangarootime.com

Marissa Schneggenburger

Author Marissa Schneggenburger

Marissa Schneggenburger is the Marketing Coordinator at Kangarootime and experienced in content marketing. Marissa attended St. John Fisher College and received a B.S. in Marketing with minors in Finance and Spanish. Marissa also completed her MBA in Strategic Marketing from Niagara University. Marissa is passionate about the childcare industry and providing informative and engaging content.

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